Pilla Affiliate Program Terms

Last updated: 2nd June 2026 · Version 1.0

Terms governing your participation in the Pilla Affiliate Program.

1. About These Terms

These Affiliate Program Terms ("Terms") govern your participation in the Pilla Affiliate Program (the "Program"). They form a legally binding agreement between you and Your Pilla Ltd ("Pilla", "we", "us", "our").

By submitting an application to the Program, replying to our acceptance email, or using a promo code we issue to you, you confirm that you have read these Terms, that you agree to them, and that you have the authority to enter into them on behalf of yourself or any business you represent.

These Terms sit alongside our main website Terms of Service at /legal/terms-of-use and our Privacy Policy at /legal/privacy-policy. If something in these Terms conflicts with the main Terms of Service on a Program-specific point, these Terms win.

Company Information:

  • Company Name: Your Pilla Ltd
  • Registered Address: 86-90 Paul Street, London, EC2A 4NE
  • ICO Registration Number: ZB114085
  • Contact Email: liam@yourpilla.com

2. Definitions

In these Terms:

  • "Affiliate" means you, the individual or business accepted into the Program.
  • "Affiliate Account" means the record we maintain for you, including your Promo Code, your contact and payment details, and your commission ledger.
  • "Commission" means the recurring referral fee payable to you under section 4.
  • "Competing Product" means any software-as-a-service product or platform whose primary function is the management, scheduling, communication with, or motivation of frontline or deskless workers.
  • "Customer" means any person or business that holds a paid Pilla subscription.
  • "In good standing" means, in relation to an Affiliate Account or a Subscription, that (a) it is not currently suspended or terminated under these Terms, (b) all amounts due from the Affiliate to Pilla are paid up, and (c) the Affiliate is not in material breach of these Terms.
  • "Net Amount" means the gross amount the Referred Customer actually pays Pilla for a billing period, after the Customer Discount and any other credits, before deduction of payment processing fees, and excluding VAT, GST, sales tax, withholding tax, or any other tax imposed on the supply.
  • "Pilla Marks" means the Pilla name, the Pilla logo, the YourPilla wordmark, product screenshots, and any other Pilla branding we make available to you.
  • "Program" means the Pilla Affiliate Program as described in these Terms.
  • "Promo Code" means the unique Stripe promotion code we issue to you, by which a Customer signals at checkout that you referred them.
  • "Referred Customer" means a Customer who entered your Promo Code at the Pilla checkout and was charged for a paid Pilla subscription.
  • "Self-Billing Agreement" means either our self-billing agreement for VAT-registered affiliates at /legal/affiliate-self-billing-agreement-vat or our self-billing statement arrangement for non-VAT-registered affiliates at /legal/affiliate-self-billing-agreement, as applicable to you.
  • "Subscription" means a paid Pilla subscription operated under a single Stripe customer record. For the avoidance of doubt, if a Referred Customer migrates to a new Stripe customer record (for example because of a corporate restructure, change of legal entity, acquisition, name change, or any operational change on our side), the Subscription is treated as continuing only if (a) we, acting reasonably, identify the new record as a continuation of the original Customer relationship, and (b) the new Subscription was not procured under another Affiliate's Promo Code.
  • "Term" has the meaning given in section 16.

3. Eligibility and Application

The Program is open to individuals and businesses that are at least 18 years old (or the equivalent age of majority in your jurisdiction) and that have legal capacity to enter into contracts.

You apply by submitting our web application form. We review every application personally. We aim to respond within one UK working day.

We assess applications against objective criteria, including:

  • whether your audience, platform or business is relevant to Pilla's target customers (operators of frontline or deskless teams);
  • whether your intended promotional methods are consistent with these Terms, and in particular with section 9 (Prohibited Conduct);
  • whether you operate a Competing Product;
  • the apparent safety, lawfulness and quality of the channels you plan to promote Pilla on;
  • your prior history with Pilla, if any.

We may accept or decline any application at our sole discretion. We are not obliged to give reasons for declining. We will not decline an application on the basis of any characteristic protected under the Equality Act 2010 or any equivalent law in your jurisdiction.

If we decline your application, you may reapply after 6 months unless we tell you otherwise.

One Affiliate Account per beneficial owner. You may hold only one Affiliate Account at any time. A second Affiliate Account held by you under a different legal entity, trading name, email address, or by any entity that you own, control, are controlled by, or are under common control with, is treated as the same Affiliate Account for all purposes under these Terms, including the existing-customer perk, the minimum payout threshold, and clawback. We may consolidate or close duplicate accounts at any time. Concealing a beneficial-ownership link between two Affiliate Accounts is a material breach.

The Affiliate enters into these Terms in the course of its trade, business or profession. The Affiliate is not a consumer for the purposes of the Consumer Rights Act 2015, and consumer-protection regimes that apply only to consumers do not apply to this agreement.

4. The Commission

Rate. Your Commission is 20% of the Net Amount the Referred Customer actually pays Pilla in each billing period.

Recurring and uncapped. Commission accrues every time the Referred Customer is successfully charged for their Pilla Subscription. There is no cap, no time limit, and no expiry. Commission continues for as long as the Referred Customer holds a paid Pilla Subscription and these Terms remain in force.

Tracks the live Subscription. If a Referred Customer upgrades, downgrades, adds seats, removes seats, or otherwise changes their Subscription, your Commission tracks the new amount they pay from the date the change takes effect. You earn more when they grow and less when they shrink. You do not need to do anything for this to happen. For these purposes, a change of plan tier, addition of seats, or other modification within the same Stripe subscription record is treated as a continuation of the same Subscription. A cancellation followed by a new checkout is treated as a new Subscription.

Price changes. If Pilla changes its prices and the Referred Customer continues to pay the new price, your Commission tracks the new price.

New products sold to the same Customer. If the Referred Customer (same Stripe customer record) subscribes to additional Pilla products in the future, those payments are included in your Commission base on the same 20% basis, unless we tell you in writing before the new product's launch that the new product is subject to a different Commission rate or is excluded from the Program. We will not retroactively change the rate on a product after it has launched. Additional products billed under a separate Stripe customer record are not included unless we, in our reasonable discretion, attribute them to your original referral.

Currency. Commission is calculated in the currency the Referred Customer pays in. We convert to GBP at the rate published by the Bank of England, or another reputable rate source we identify on the commission statement, for the date we run the quarterly payout.

Free trials and partial periods. No Commission accrues during any free trial because nothing is paid. If a Referred Customer is charged for part of a period (for example, a prorated upgrade mid-month), your Commission for that period is 20% of the amount actually charged. Where Pilla's checkout flow preserves your Promo Code through trial-to-paid conversion, attribution is automatic; where it does not, attribution depends on whether your Promo Code is on the active Subscription at the moment of first paid charge.

Refunds, chargebacks and reversed payments. If we refund all or part of a payment, lose a chargeback, or otherwise reverse a payment that has already generated Commission, the Commission attributable to the reversed amount is clawed back under section 11.

When Commission stops. Commission stops accruing the month the Referred Customer stops paying Pilla, for any reason.

5. Customer Discount

When a Customer signs up using your Promo Code, they get 10% off their Pilla Subscription for as long as that Subscription stays active.

The discount is subject to these limits:

  • One discount per Subscription. A Pilla Subscription can only carry one promotional discount at a time. If the Customer already has a discount on their account, your code will not apply on top. We do not stack discounts.
  • The discount attaches to the Subscription, not the Customer. If the Customer cancels and starts a new Subscription, the discount does not carry across to the new Subscription unless your code is entered again at the new checkout. Where Pilla migrates a Customer to a new Stripe customer record for reasons internal to Pilla (for example, billing platform changes) without the Customer choosing to cancel and re-sign-up, we will use reasonable efforts to carry the Customer Discount and the corresponding Affiliate attribution across to the new Subscription. This is a stated operational policy, not a contractual guarantee.
  • No cash value. The discount cannot be exchanged for cash or applied retroactively to past invoices.
  • Customer-side compliance. The Customer's discount is conditional on the Customer continuing to comply with our main Terms of Service at /legal/terms-of-use. If we terminate or suspend the Customer's account for breach of those Terms, the discount ends with it.

We will not remove a Referred Customer's discount because your Affiliate Account ends, unless we terminate your Affiliate Account for serious breach of these Terms and we reasonably decide the discount should also be revoked. In practice we expect to leave existing Customer discounts in place even after you exit the Program, so the Customer is not punished for your conduct.

6. Existing-Customer Perk

If you are already a paying Pilla Customer when you join the Program, you may qualify for a 10% discount on your own Pilla Subscription.

The qualifying threshold. The discount activates once the combined gross monthly amount paid by your active Referred Customers (each at list price before any discount) has been equal to or greater than 10% of your own Subscription's monthly recurring revenue ("MRR") for 30 consecutive days. The discount applies from the first day of your next Stripe billing cycle after that.

Ongoing condition. The discount continues only for as long as your active Referred Customer MRR stays at or above 10% of your own Subscription's MRR. If the combined active Referred Customer MRR drops below this threshold for 30 consecutive days, the discount ends on your next billing cycle. The discount reactivates if the threshold is met again, subject to a further 30 consecutive days at or above the threshold and beginning on your next billing cycle after that.

Plan changes. If your own Subscription MRR changes (you upgrade, downgrade, add seats, or remove seats), the threshold is recalculated against the new MRR. If a change in your own MRR puts the threshold above your current Referred Customer MRR, the 30-day clock for the discount ending starts from the change date.

No existing discount condition. You only qualify if your Pilla Subscription is currently at standard list price. If you already receive any discount, partner rate, beta pricing, custom-negotiated rate, legacy pricing, or any other reduction below list price, you do not qualify for the perk. We do not stack discounts. If a larger discount later becomes available to you, you receive the larger of the two, not both.

Duration. Subject to the qualifying threshold and ongoing condition above, the discount continues for as long as (a) you remain a paying Pilla Customer in good standing, and (b) your Affiliate Account remains active and in good standing.

Loss of the discount. The discount ends if your active Referred Customer MRR falls below 10% of your own Subscription's MRR for 30 consecutive days, if you cancel your own Pilla Subscription, if we terminate your Affiliate Account for breach, or if your Affiliate Account becomes dormant under section 7 for more than 12 consecutive months.

One per Affiliate. You receive the perk on one Subscription only, even if you operate multiple Pilla accounts.

7. Payment, Self-Billing and Payouts

Cadence. We pay Commission quarterly in arrears. Commission quarters end on 31 March, 30 June, 30 September and 31 December. We aim to pay each quarter's Commission on or around the 10th of the month following quarter end.

Minimum threshold. The minimum payout is £50. If your balance at quarter end is below £50, the balance rolls forward to the next quarter. There is no time limit on this rollover for active Affiliates.

Method. Payouts are by GBP bank transfer to an account in your (or your trading entity's) name. Payouts to non-GBP accounts may be available at our discretion at the rate stated in section 4 (Currency), with any transfer fees deducted from the payout. You are responsible for any bank or FX fees on your side.

Paperwork required before your first payout. You do not need to sign anything beyond these Terms to join the Program. We deliberately keep signup simple. But your first payout will not be released until you have given us all of the following:

  • a signed Self-Billing Agreement in the form we provide;
  • your VAT status, and your VAT registration number if you are UK VAT-registered;
  • your tax residency, and any additional information we reasonably need if you are tax resident outside the UK;
  • valid bank account details in your or your trading entity's name.

Commission accrues in the meantime but is not paid out until all four items are in place.

Self-billing. Under the Self-Billing Agreement, you authorise Pilla to issue self-billed commission statements (and, if you are VAT-registered, self-billed VAT invoices) on your behalf, and you agree not to issue your own sales invoices to Pilla for the same Commission. You must tell us within 30 days of any change in your VAT registration status, name, trading entity or bank details. The VAT Self-Billing Agreement runs for 12 months at a time and is reviewed before each renewal in line with HMRC VAT Notice 700/62.

Set-off. Without limiting clawback under section 11, we may set off any amount you owe us (whether under these Terms, the Self-Billing Agreement, your own Pilla Subscription, your indemnity under section 14, or otherwise) against any Commission or other amount we owe you. We will tell you on your commission statement when we have applied a set-off and why.

Failed transfers. If a bank transfer fails because the details you gave us are wrong, we will email you. If we cannot get correct details from you within 30 days, the amount rolls to the next quarter and we try again after you confirm new details. You are responsible for any failed-transfer fees charged to us by our bank.

Dormant Affiliates. Your Affiliate Account becomes dormant if no positive Commission has been earned on it for 12 consecutive months, or if we have been unable to reach you at the email address on file for 12 consecutive months. We may suspend a dormant Affiliate Account. The balance is preserved and you can reactivate by emailing liam@yourpilla.com. If your Affiliate Account is dormant under this section and we have made at least two attempts over a 24-month period to contact you at the email address on file and to deliver any above-threshold balance owed to you (including via your last known bank details), and we have received no response, we may close the Affiliate Account on a final 30 days' email notice and write off any unpaid balance. We will not exercise this right where we know or reasonably ought to know that you remain reachable and entitled to payment.

No interest. We do not pay interest on unpaid Commission balances.

8. Attribution and Tracking

Promo Code is the sole attribution mechanism. A referral is credited to you if and only if the Customer enters your Promo Code at the Pilla checkout and is then charged for a paid Pilla Subscription. We do not use cookies, tracking pixels, last-click attribution or any other tracking technology in the Program.

Specifically:

  • If a Customer does not enter your Promo Code at checkout, they are not your Referred Customer, even if you can show they came from your content.
  • If a Customer enters a different Promo Code, the referral goes to whoever owns that code, or to nobody. We will not move it.
  • If a Customer enters your Promo Code but abandons the checkout, they are not your Referred Customer. They only become your Referred Customer if they return and complete the checkout with your Promo Code still applied at the moment of paid signup.
  • If a Customer subscribes without your Promo Code and later asks us to apply it, we will not apply it retroactively. The discount and the Commission only attach at the moment of paid signup.
  • If a Referred Customer cancels their Subscription and later starts a new Subscription without your Promo Code, the new Subscription is not attributed to you.
  • A free trial alone does not create a Referred Customer. Paid conversion is required, with your Promo Code still on the Subscription at the time of conversion.

Your Promo Code is personal. Your Promo Code is issued to you for use only within content and channels you actually create, operate, or directly distribute to an audience you have built. You must not:

  • sell, sub-licence or transfer your Promo Code;
  • post your Promo Code on coupon, deal, cashback, loyalty, voucher, virtual-mall or similar aggregator websites;
  • post your Promo Code in any public or semi-public community, forum, subreddit, Discord server, Slack workspace, group chat, comment thread, marketplace listing, social-media reply chain, code repository, or other space that you do not yourself operate, where the primary purpose of the post is for readers to redeem the code rather than to consume your original content about Pilla;
  • present your Promo Code in a way that implies Pilla is running a public sale, sitewide discount, time-limited promotion, or general offer beyond your specific referral;
  • use your Promo Code in paid advertising that targets keywords or audiences in breach of section 10.

We may rotate, change or disable your Promo Code on notice if it has been compromised or used in a way that breaches this section.

Pilla's records. Our Stripe and billing records are evidence of who used which Promo Code and what was paid, and will be treated as accurate unless you notify us in writing within 60 days of the commission statement on which the relevant amount appears, setting out the disputed item and your reasons. After that 60-day window, the relevant commission statement is final and binding on you, save in the case of manifest error or fraud. For these purposes, manifest error means a clear and obvious arithmetic or transcription error in our records that any reasonable person would recognise on inspection. A bona fide difference of view about whether a Customer should be attributed to you is not a manifest error.

9. Permitted Promotion

You may promote Pilla through your own audience and platforms, including:

  • your own website, blog or newsletter;
  • your own podcast, video channel or social media accounts;
  • educational or review content you create about Pilla;
  • direct outreach to your existing opt-in audience or professional network;
  • speaking, training and event activity where you mention Pilla as part of your wider work.

This list is illustrative and not exhaustive. All promotion must be genuine, honest and consistent with these Terms, and you must be the actual operator of any channel you use.

10. Prohibited Conduct

You must not:

(a) Bid on Pilla brand keywords. You must not bid on, purchase, or otherwise use in any paid advertising campaign on Google, Bing, Meta, TikTok, LinkedIn, X, YouTube, Reddit, or any other platform offering paid placement of advertisements any keyword containing "Pilla", "YourPilla", "yourpilla.com", any Pilla trade mark, or any variation, misspelling or combination of these with a generic modifier (for example, "Pilla discount", "Pilla coupon", "Pilla review", "Pilla login", "Pilla pricing"). This applies to exact, phrase, broad, and any automated or AI-driven match type, including Performance Max, Demand Gen, and Dynamic Search Ads. You must add the protected terms above as negative keywords on any campaign that could match them. You must, on reasonable request from us, provide screenshots or platform reports of your negative-keyword lists within 7 days.

(b) Mimic Pilla. You must not register, own, or use any domain name, social handle, app name, store listing, or display URL that contains "Pilla", "YourPilla", or any variation, misspelling or confusingly similar term.

(c) Send spam. You must not send unsolicited promotional messages of any kind concerning Pilla. This includes email, SMS, MMS, WhatsApp, Telegram, push notifications, in-app messages, cold direct messages on any social or professional network (including LinkedIn InMail, X DMs, Instagram DMs and Facebook Messenger), automated comment posting, and unsolicited bulk posting in forums or messaging groups. You may only contact people on your own opted-in lists or with whom you have a pre-existing, genuine, individual professional relationship. Reliance on the PECR business-to-business exemption, or any equivalent in another jurisdiction, is not sufficient: for the purposes of these Terms, an opted-in recipient is one who has affirmatively chosen to receive promotional messages from you specifically. List rental, scraping and purchase are prohibited.

(d) Mislead. You must not make false or misleading claims about Pilla's product, pricing, results, integrations, security or guarantees, and you must not promise outcomes Pilla has not promised.

(e) Stuff cookies or fake attribution. You must not engage in cookie stuffing, forced clicks, iframe injection, redirect chains, link cloaking designed to manipulate attribution, or any other form of attribution fraud. For the avoidance of doubt, you must not develop, distribute, operate, sponsor, or knowingly benefit from any browser extension, toolbar, mobile application, desktop application, autofill, script, bookmarklet, scraper, or other software or service that detects a Pilla checkout, signup, or pricing page and auto-applies, suggests, prompts or otherwise injects your Promo Code (or any Pilla Promo Code) without an unprompted, deliberate act by the Customer typing or pasting the code themselves. You must not pay, sponsor, or partner with any third party that operates such software or service.

(f) Self-refer. You must not use, or permit the use of, your Promo Code on any Pilla Subscription that is paid for or used by, or that benefits, any of the following:

  • you, your spouse, civil partner, cohabitant or household member;
  • any parent, child, sibling, grandparent or grandchild of you or of any person in the bullet above;
  • any employer, employee or contractor of yours;
  • any entity that you own, control, are controlled by, are under common control with, are a director or officer of, or in which you hold a material economic interest (directly or indirectly);
  • any client to whom you provide consulting, managed services, fractional or interim services where the Pilla Subscription is used in connection with services you deliver;
  • any person you have paid, indemnified, subsidised, or otherwise compensated, in cash or in kind, in connection with the referral;
  • any nominee, trustee, agent, shell entity, or other arrangement structured to disguise any of the above.

Self-referral, however structured, is treated as a material breach. Where we reasonably suspect self-referral, we may require you to provide evidence of independence; failure to provide reasonable evidence within 14 days is itself a material breach.

(g) Impersonate Pilla. You must not impersonate Pilla, Liam Jones, or any Pilla employee. This includes:

  • publishing fake testimonials, fake reviews or fake case studies attributed to Pilla customers;
  • creating fake Pilla blog posts, fake Pilla social profiles or fake Pilla support communications;
  • using AI-generated voice, video, image or text content that purports to be from Pilla, Liam Jones or any Pilla employee;
  • using deepfake or other synthetic media that imitates Pilla, Liam Jones or any Pilla employee;
  • publishing case studies, results, metrics or testimonials (including your own) about Pilla that are fabricated, exaggerated, or that you cannot substantiate on reasonable request;
  • publishing content (whether or not AI-generated) that presents itself as a neutral, third-party, expert or independent comparison while including statements that you do not honestly hold, or quotes that are fabricated or unattributable;
  • using AI-generated voice, image, or video that depicts a real person (including yourself) saying things they have not actually said about Pilla.

(h) Misuse the Pilla Marks. You must not use the Pilla Marks outside the limited licence in section 13.

(i) Promote Pilla on prohibited platforms. You must not promote Pilla on adult content sites, gambling sites, illegal-service sites, hate-speech platforms, or platforms that promote violence, discrimination or other unlawful conduct.

(j) Break the law. You must not promote Pilla in a way that breaks any law that applies to you, your activities, or your audience.

(k) Build SEO doorway pages. You must not create or operate web pages, content, or assets the primary purpose of which is to rank in organic search results for queries that include Pilla brand terms (as defined in section 10(a)) and intercept users searching for Pilla, where the page does not provide substantive independent editorial about Pilla. Editorial reviews and comparisons that genuinely discuss Pilla alongside other tools are permitted; doorway and thin-content pages built to capture brand search traffic are not.

(l) Run look-alike advertising. You must not create paid advertising creative (display, retargeting, native, social, or video) that imitates Pilla's branding, visual style, colour scheme, creative templates, or copy in a way that a reasonable consumer would mistake for an advert by Pilla itself. Use only the Pilla Marks within the licence in section 13 and clearly identify yourself, not Pilla, as the advertiser.

Breach of any item in this section is a material breach for the purposes of section 16, and may result in immediate termination, forfeit of accrued and future Commission, and clawback under section 11.

11. Clawback

If a payment from a Referred Customer is reversed in whole or in part for any reason after we have already accrued or paid Commission on it, we will recover the Commission attributable to the reversed amount. Reversal includes (without limitation) any refund issued by us (whether full or partial), any chargeback we lose or settle, any fraud reversal, any mistaken charge, any customer dispute upheld or settled against us, any service credit or goodwill credit applied that reduces the Net Amount of a billing period, and any pro-rata refund issued on cancellation of a prepaid plan.

Clawback applies regardless of how long ago we accrued or paid the Commission. There is no time limit.

We recover the clawback in the following order:

  1. By offset against your next commission statement. We reduce the amount we owe you in the next (and subsequent) quarters until the clawback is fully recouped.
  2. By offset against any other amount we owe you. If there is no future Commission to offset against and you have any other credit with Pilla (for example, prepaid Subscription credit on your own account), we may apply that.
  3. By invoice. If neither of the above is sufficient, we may invoice you for the unpaid clawback balance. You must pay within 30 days of the invoice date. Late payment may accrue interest at the statutory rate under the Late Payment of Commercial Debts (Interest) Act 1998 (currently 8% above the Bank of England base rate).

If you are a VAT-registered Affiliate, the clawback will be processed by self-billed credit note in line with HMRC VAT Notice 700/62.

We will tell you on your commission statement when a clawback has been applied and why.

If we later determine that a referral was earned in breach of these Terms (including self-referral, breach of section 10, or any other fraud), we may claw back all Commission earned on that referral from inception, again without time limit.

12. Disclosure and Local Law Compliance

You must clearly and conspicuously disclose your paid promotional relationship with Pilla on every piece of promotional content. You must comply with all advertising, consumer-protection, marketing, broadcast, spam and data-protection laws that apply to you in any jurisdiction where you live or where your audience is located. This includes (but we do not list these laws to teach you them) any rules on labelling paid content, identifying advertising, and protecting consumers from misleading promotion.

You are solely responsible for understanding and complying with those laws. Pilla does not provide legal advice on what your disclosure must say, where it must appear, or how it must be formatted.

If we ask you to amend, relabel, or remove a piece of content that we reasonably believe does not meet the rules above, you must do so within 24 hours (or 48 hours where the request is made outside UK business hours). Failure to do so is a material breach.

Monitoring and audit. We may, on reasonable notice and at our own cost, review your promotional content for compliance with this section and with section 10. You will provide us with reasonable access to your public channels and, on request, with copies of any promotional content (including paid-media creative, landing pages, scripts, emails and social posts) referring to Pilla, going back up to 12 months. You will retain copies of all promotional content referring to Pilla for at least 12 months after publication.

Pre-publication review. We may, by notice to you, require you to submit specified categories of promotional content (for example, all paid-media creative, or all content on a defined platform) for our review before publication. We will respond within 5 working days. Failure to provide content for review under a notice issued under this paragraph, or publication of materials we have not approved when approval was required, is a material breach.

Cooperation with regulators. If a regulator, advertising body or court asks Pilla for information about your promotion of Pilla, you will cooperate promptly and in good faith with our reasonable requests for information and corrective action, including taking down or amending content within the timeframe specified by us.

13. Intellectual Property and Trademark Licence

For the duration of your active Affiliate Account, Pilla grants you a limited, non-exclusive, revocable, non-transferable, non-sublicensable, royalty-free licence to use the Pilla Marks solely to promote Pilla under the Program and in line with these Terms.

This licence is conditional on you complying with:

  • these Terms (and in particular section 10);
  • any brand guidelines we publish or send to you, as we update them from time to time;
  • all laws that apply to you.

You may not:

  • modify the Pilla Marks, other than minimal sizing changes;
  • combine the Pilla Marks with other marks without our written consent;
  • use the Pilla Marks in any way that suggests Pilla endorses, employs, partners with, or controls you beyond what these Terms describe;
  • register or attempt to register any trade mark, domain name, social media handle, app store name, or other identifier that incorporates "Pilla", "YourPilla" or a confusingly similar term;
  • use the Pilla Marks on adult content, gambling, illegal-service or hate-speech platforms, or on any other platform prohibited under section 10.

Pilla retains all rights, title and interest in and to the Pilla Marks. All goodwill arising from your use of the Pilla Marks accrues to Pilla. Nothing in these Terms transfers any ownership of the Pilla Marks to you. We retain all rights not expressly granted in these Terms.

The licence ends automatically when these Terms end. From the date of termination you must (i) immediately stop running paid advertising that uses the Pilla Marks, (ii) within 7 days remove the Pilla Marks from all pages, posts and assets that you control and that are publicly accessible, including taking those pages down, replacing them, or removing the Pilla Marks from them, (iii) within 7 days submit removal requests to any cache, mirror or archive site you have control over, and (iv) within 14 days delete all working copies of the Pilla Marks from your systems other than minimal, internal, non-public archival copies kept solely for legal compliance or historical record. You must not, during or after the 14-day removal period, redirect, repurpose, or otherwise leverage Pilla-branded URLs, social handles or audiences in favour of any competitor of Pilla.

14. Your Indemnity

You agree to indemnify Pilla, its directors, officers, employees and contractors against any third-party claim, and any direct loss, liability, damage, fine, settlement, cost or expense (including reasonable legal fees) suffered or incurred by Pilla and arising out of or to the extent caused by:

  • any content you create, post, send or distribute as part of promoting Pilla;
  • any breach by you of section 10 (Prohibited Conduct), section 12 (Disclosure and Local Law Compliance), or section 13 (Intellectual Property and Trademark Licence);
  • any breach by you of the Self-Billing Agreement;
  • any infringement of a third party's intellectual property rights, privacy rights, publicity rights or other rights by your promotional content;
  • any breach by you of any law that applies to your promotional activities, including advertising, consumer-protection, spam, broadcast and data-protection law;
  • any tax, penalty or interest claimed against Pilla because of an incorrect declaration you made about your VAT status, tax residency or other tax-relevant information.

Procedure. If we receive a claim covered by this indemnity, we will notify you promptly (and our failure to do so does not relieve you of liability except to the extent you are materially prejudiced). We will have sole conduct of the defence, but will consult with you in good faith and will not settle any claim that imposes a non-financial obligation on you, or admits liability on your part, without your prior written consent (not to be unreasonably withheld). You will give us reasonable assistance at our cost. We will use reasonable efforts to mitigate. Nothing in this section requires you to indemnify us to the extent the loss was caused by our own negligence, breach of these Terms, or wilful misconduct.

15. Confidentiality

From time to time, we may share non-public information with you, including commission performance data, upcoming product or pricing changes, beta features, or referral analytics. You must keep that information confidential and use it only to participate in the Program.

This obligation continues for three (3) years after your participation in the Program ends. For information that is a trade secret under the Trade Secrets (Enforcement, etc.) Regulations 2018, the obligation continues for so long as the information remains a trade secret. The obligation does not apply to information that becomes public through no fault of yours, that you already knew before we shared it, or that you are required to disclose by law (in which case you must give us reasonable notice where you can).

16. Term and Termination

These Terms start when we accept your application and continue until terminated under this section (the "Term").

Termination by you for convenience. You may end your participation at any time by emailing liam@yourpilla.com. Commission accrued up to the termination date is paid in the next scheduled quarterly payout, subject to the threshold in section 7 and to clawback under section 11. You will not earn new Commission after the termination date.

Termination by us for convenience. We may end your participation, or close down the Program in full, at any time on 60 days' email notice. Commission accrued up to the termination date is paid in the next scheduled quarterly payout, subject to the threshold in section 7 and to clawback under section 11. Commission already accrued on existing Referred Customers continues to be paid for as long as those customers remain on a paid Subscription, subject to clawback and the Self-Billing Agreement. If we close the Program in full, we will continue paying Commission on existing Referred Customers for a tail period of 12 months from the date the Program closes. After that 12-month tail, Commission stops accruing on all Referred Customers, regardless of whether the Referred Customer remains on a paid Subscription. The tail period does not apply where your participation is terminated for breach.

Termination by us for breach. We may terminate your participation immediately, without notice, if you commit a material breach of these Terms. Material breach includes any breach of section 10 (Prohibited Conduct), section 12 (Disclosure and Local Law Compliance), or the Self-Billing Agreement, and any other breach that is not capable of remedy or that you fail to remedy within 7 days of our written notice. Material breach also includes:

  • the Affiliate becoming subject to any insolvency event (including being unable to pay debts as they fall due, entering administration, liquidation, a company voluntary arrangement, bankruptcy, or being struck off the register of companies);
  • a change of control of the Affiliate where, in our reasonable opinion, the new controller is a competitor of Pilla, an entity we would not have admitted to the Program, a person subject to UK, EU or US sanctions, or a person engaged in conduct that would breach section 10 if carried out under your Affiliate Account;
  • the Affiliate being charged with or convicted of an offence involving fraud, dishonesty, bribery or money laundering;
  • the Affiliate (or any entity controlling, controlled by, or under common control with the Affiliate) launching, acquiring, or materially promoting a Competing Product.

On termination for breach: (a) you forfeit all Commission that has accrued but has not yet been paid as at the date of termination, regardless of which Referred Customer it relates to; and (b) we may claw back, without time limit, Commission already paid to you on any referral that we reasonably determine was (i) procured in breach of these Terms, (ii) tainted by self-referral or attribution fraud, or (iii) earned during a period in which you were in material breach of section 10 or section 12, even if the specific Referred Customer cannot be shown to have been recruited by the breach itself. Our determination, acting reasonably and on the basis of the Stripe and Program records, is binding in the absence of manifest error.

Termination by us on reputational or regulatory grounds. We may terminate your participation immediately on written notice if we reasonably believe your continued participation poses a material risk to Pilla's reputation, security, regulatory standing, or compliance with applicable law, even if your conduct does not amount to material breach. In that case, Commission accrued up to the termination date is paid in the next scheduled quarterly payout, subject to clawback, and Commission already accrued on existing Referred Customers continues to be paid for as long as those customers remain on a paid Subscription, subject to clawback.

Effect of termination. On termination of these Terms:

  • your Promo Code is deactivated for new Customers (existing Referred Customers keep their discount unless we revoke it under section 5);
  • we may, at our discretion, honour or not honour in-flight checkouts on which your Promo Code has been entered but the paid charge has not yet completed at the moment of deactivation;
  • your licence to use the Pilla Marks ends in line with section 13;
  • final Commission is calculated and paid (or clawed back) on the normal quarterly cycle, subject to the threshold and to clawback;
  • the Self-Billing Agreement ends in line with its own terms.

Survival. The following sections survive termination: 1 (About these Terms), 2 (Definitions), 7 (Payment, Self-Billing and Payouts, for outstanding payments, set-off and clawbacks), 11 (Clawback), 13 (Intellectual Property and Trademark Licence, for the removal obligations), 14 (Your Indemnity), 15 (Confidentiality), 17 (Independent Contractor), 18 (Tax and VAT), 19 (Limitation of Liability), 20 (No Warranties on the Program), 21 (Force Majeure), 23 (Notices), and 24 (Assignment) to 29 (entire agreement, severability, no waiver, no third-party rights, governing law and jurisdiction), together with any other clause that by its nature should survive.

17. Independent Contractor

You are an independent contractor. Nothing in these Terms creates an employment relationship, a worker relationship, a partnership, a joint venture, or any general agency between you and Pilla.

You have no authority to bind Pilla, to make representations or commitments on Pilla's behalf, or to enter into agreements in Pilla's name. You will not hold yourself out as an employee, agent, partner or representative of Pilla. You are responsible for your own staff, contractors, equipment, insurance and tax.

18. Tax and VAT

You are solely responsible for declaring and paying all taxes due on your Commission, including (where applicable) UK income tax, National Insurance, corporation tax, and VAT, and any equivalents in your jurisdiction.

You must tell us within 30 days if your VAT registration status, tax residency, name, trading entity, or bank details change. You must also tell us within 14 days if you become liable to register for UK VAT (separate from already being registered), for example because you cross the UK VAT registration threshold.

If you are VAT-registered, the parties will operate under the VAT Self-Billing Agreement and Pilla will issue self-billed VAT invoices on your behalf. If you are not VAT-registered, we will issue commission statements only. We make no representation about your personal tax position and we do not provide tax advice.

19. Limitation of Liability

Nothing in these Terms limits or excludes our liability for:

  • death or personal injury caused by our negligence;
  • fraud or fraudulent misrepresentation;
  • any other liability that cannot lawfully be limited or excluded under English law.

Subject to the items above, and to the maximum extent permitted by law:

  • Neither party is liable to the other for any indirect, consequential, special, punitive or exemplary loss, or for any loss of profit, loss of revenue, loss of goodwill, loss of reputation, loss of opportunity, loss of anticipated savings, loss of data, or loss of business, in each case whether direct or indirect, and whether arising in contract, tort (including negligence), breach of statutory duty, or otherwise.
  • Our total aggregate liability to you under or in connection with these Terms, in any 12-month period, will not exceed the greater of (a) the total Commission we have paid to you in the 12 months immediately before the event giving rise to the claim, and (b) £500.
  • The cap above does NOT apply to our obligation to pay Commission validly accrued to you under section 4 and not subject to clawback under section 11. That obligation remains payable in full.
  • The cap above does NOT apply to your liability under section 10 (Prohibited Conduct), section 12 (Disclosure and Local Law Compliance), section 13 (Intellectual Property and Trademark Licence), section 14 (Your Indemnity), or section 15 (Confidentiality). Your liability for breach of those sections is uncapped, save to the extent any indirect or consequential loss exclusion above applies.

You acknowledge that this allocation of risk is reasonable given that participation in the Program is free, the commercial value of the Program to you is the Commission you earn (which is uncapped on our side), and we have priced the Program (including the 20% Commission) on the basis of this allocation applying.

20. No Warranties on the Program

The Program, the Affiliate Account dashboard (if any), the Promo Code mechanism, and any analytics or reporting we make available to you are provided on an as-is and as-available basis. To the maximum extent permitted by law, we exclude all implied warranties, conditions and terms (including any implied term as to satisfactory quality, fitness for purpose, accuracy or reasonable care and skill) in relation to the Program. We do not guarantee that the Program will be uninterrupted, error-free, secure, or that any specific level of Customer interest, conversion or Commission will result. We may change, suspend, or discontinue features of the Program at any time. This section does not limit our obligation to pay Commission validly accrued to you under section 4.

21. Force Majeure

Neither party is liable for delay or failure in performance caused by events beyond its reasonable control, including acts of God, war, terrorism, civil unrest, natural disasters, pandemics, government action, sanctions, internet, telecommunications or payment-network failures, or major third-party service outages (including outages affecting Stripe). The affected party must give the other party prompt notice and use reasonable efforts to mitigate. If a force majeure event continues for more than 90 days, either party may terminate these Terms on written notice. Obligations to pay money already accrued are not subject to force majeure relief.

22. Changes to These Terms

We may update these Terms from time to time. For material changes, we will give you at least 30 days' written notice by email to the address on your Affiliate Account and by updating the published page at /legal/affiliate-terms.

Prospective changes only. Any change to the Commission rate, the payout cadence, the payout threshold, or the Customer Discount applies only to Commission accrued, and Customer Subscriptions started, after the effective date of the change. Changes do not retroactively reduce Commission already accrued or change the discount on existing Subscriptions. A change to these Terms is forward-looking in general: it applies to conduct, content, advertising and activities you undertake after the effective date. Content and campaigns published before the effective date are not retroactively non-compliant solely because of the change, provided you take reasonable steps to amend, relabel or remove them within a further 30 days of the effective date.

If you do not agree to a material change, you may terminate your participation under section 16 before the change takes effect, and in that case (a) all Commission accrued before the effective date of the change remains payable on the normal quarterly cycle, and (b) Commission on existing Referred Customers continues to be paid at the rate that applied immediately before the change for as long as those Customers remain on a paid Subscription, subject to clawback. If you continue to participate after the effective date, you are taken to have accepted the change.

We may make changes that are reasonably necessary to comply with a legal or regulatory obligation, or to address a security risk, on shorter notice, but we will still give you as much notice as is reasonably practicable in the circumstances.

23. Notices

Notices to Pilla must be sent by email to liam@yourpilla.com and (for legal notices) also by post to Your Pilla Ltd, 86-90 Paul Street, London, EC2A 4NE.

Notices to you will be sent by email to the address on your Affiliate Account. It is your responsibility to keep that address current.

Email notices are deemed received 24 hours after sending, unless we receive a bounce. Posted notices are deemed received 2 working days after posting.

24. Assignment

We may assign or transfer these Terms, in whole or in part, to any affiliate or successor, including in connection with a sale, reorganisation, merger, asset purchase, or change of control. You may not assign or transfer these Terms or any of your rights or obligations under them without our prior written consent.

25. Entire Agreement

These Terms, together with the Self-Billing Agreement applicable to you, our Terms of Service and our Privacy Policy, constitute the entire agreement between you and Pilla in relation to the Program. They replace any prior agreements, representations or understandings on the same subject.

Each party acknowledges that, in entering into these Terms, it does not rely on, and will have no remedies for, any statement, representation, assurance or warranty that is not set out in these Terms (other than for fraud).

26. Severability

If any provision of these Terms is held to be invalid, illegal or unenforceable, the rest of these Terms remains in effect. The parties will negotiate in good faith to replace the affected provision with one that achieves the same commercial result as far as possible while being valid and enforceable.

27. No Waiver

A failure or delay by either party in exercising any right under these Terms does not waive that right, and no single or partial exercise of any right prevents further exercise of the same or any other right.

28. No Third-Party Rights

A person who is not a party to these Terms has no rights under the Contracts (Rights of Third Parties) Act 1999 to enforce any term of these Terms.

29. Governing Law and Jurisdiction

These Terms, and any dispute or claim (including non-contractual disputes or claims) arising out of or in connection with them or their subject matter or formation, are governed by the law of England and Wales.

Each party irrevocably agrees that the courts of England and Wales have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms or their subject matter or formation.

Questions? Contact us at liam@yourpilla.com.

Last Updated: 2nd June 2026.