What desirable or nice-to-have skills should I include in a Bar Manager job description?

When writing a job description for a Bar Manager, it's useful to include skills that enhance their performance, even if they aren't essential from day one. These nice-to-have skills can include knowledge in craft beer or cocktail mixology, previous event coordination experience, or advanced customer service skills. These skills can help a Bar Manager excel in their role by adding value to your bar's service and customer experience.

Common misunderstanding: All listed skills in the job description are mandatory.

It's important to differentiate between essential skills and desirable skills. Essential skills are necessary for the job, while nice-to-have skills can enhance a candidate's application but aren't required for the role.

Common misunderstanding: Nice-to-have skills are irrelevant to the job.

While not essential, nice-to-have skills can significantly contribute to a Bar Manager's success and the overall performance of the bar. They should be considered as beneficial additions that can help the manager handle more responsibilities or improve the quality of service.

When should I mention marketing or event planning in the job description?

Marketing and event planning skills should be mentioned in the job description if your bar frequently hosts events or has a strong focus on promotional activities. These skills are particularly valuable for creating successful events and enhancing your bar's visibility and customer engagement. If your venue is known for its events or if you are planning to increase marketing efforts, highlighting these skills can attract candidates who are capable of contributing to these areas.

Common misunderstanding: Marketing and event planning skills are only for large venues or chains.

Even smaller or independent bars can benefit from marketing and event planning skills, as these can drive customer traffic and increase brand loyalty. Any bar can host events or engage in marketing, regardless of its size.

Common misunderstanding: These skills should be handled by other staff members, not the Bar Manager.

While it's possible to have dedicated staff for these roles, a Bar Manager with these skills can oversee and integrate these functions smoothly with the bar's operations, ensuring a cohesive strategy that aligns with the bar's goals.

Is it helpful to list optional skills like wine or cocktail expertise?

Yes, listing optional skills such as wine or cocktail expertise is helpful, especially if your bar has a specific focus on these areas. For example, if you operate a wine lounge or a cocktail bar, these skills can be crucial in enhancing the guest experience and ensuring the quality of your offerings. They allow the Bar Manager to directly contribute to the service quality and to mentor other staff members effectively.

Common misunderstanding: Optional skills are unnecessary if the bar already has specialists.

Even if your bar employs specialists, a Bar Manager with expertise in these areas can provide better oversight and integration of these specialties into the overall service experience. They can also step in when needed, providing flexibility and support.

Common misunderstanding: General management skills are enough for a Bar Manager.

While general management skills are crucial, having specific expertise like wine or cocktail knowledge can significantly enhance a manager's effectiveness, especially in establishments that pride themselves on their beverage offerings.