Pilla vs Whale (2026): AI that acts inside the work, or an AI SOP platform
I wrote this because I keep getting asked whether Pilla replaces Whale. I ran restaurants for years. I know the job: you want the floor to do the work without you chasing every check.
Whale calls itself an AI SOP platform. You capture a process with a step recorder, a screen recording or Alice. You assign reads, training flows and quizzes. Checklists tick steps and can take a photo. Alice answers from the knowledge base. CoPilot can surface an SOP inside another web tool.
I built Pilla so you can turn a process you already know into a workflow on a canvas. Your team runs it on a phone, tablet or the web app. Pilla can fetch, decide and act while the work is happening. You keep the judgement calls.
If you want to try it on a process you already run, open the canvas.
I would pick Pilla when I want AI to act inside the work. I would pick Whale when I want AI SOP capture, training and a knowledge base.
How did we compare them?
I ask the same twelve questions on every comparison. For Pilla I describe what the product does today. For Whale I went back to their help and product pages on 15 September 2026. Where they stay quiet, I stay quiet.
I am Liam Jones. I founded Pilla after more than ten years running hospitality operations, food safety and frontline teams. On 15 September 2026 I sat with Whale's current help: cards versus checklists, Alice, the mobile app, pricing and the MCP and API articles. I have not lived in a paid Whale account for this write-up. I am telling you what their docs say.
What should you take away?
- I would pick Pilla if I wanted a process I already know drawn on a canvas, with branching, not a recording turned into a linear list
- I would pick Pilla if I wanted AI to fetch, decide and act inside the run, not Alice answering from the SOP
- I would keep Whale if I needed AI SOP capture, training flows and a knowledge base
- I would not switch expecting Pilla to take over SOP authoring, quizzes and knowledge search
How do Pilla and Whale compare at a glance?
| Capability | Pilla | Whale |
|---|---|---|
| Core job | AI work management for deskless teams | AI SOP platform for documentation and training |
| Design the work | Visual canvas, branching, reusable workflows | Cards, playbooks and linear checklists |
| Provide guidance | Written, photo and video guidance beside each step | Written, photo and video on SOP cards and checklists |
| Run the work | Phone, tablet, or web app | Phone, tablet, or web app |
| Capture evidence | Photos, video, audio, files, signatures, ratings, numbers, checklists, dates and location | Photos and ticks; signatures on Advance |
| Check the work | AI fetching, decisions and actions inside the work | Required steps, photo proof and quizzes |
| Follow up | Human and AI follow-ups | Overdue nudges and report follow-up |
| Talk to the team | DMs and group chats | Threaded comments on cards |
| Connect other software | MCP server, API, integrations | MCP server, Zapier, Slack; API on Enterprise |
| See what happened | Workflow records and evidence | Checklist runs, photos, reads, quizzes, CSV |
| What you pay for | Unlimited users, usage based on workflows | Creators billed; members unlimited on paid plans |
| Best for | Operators who want AI to act inside the work | Teams that want AI SOP capture, training and knowledge search |
I built Pilla for AI work management on the floor. Whale sells AI SOP software for documentation and training.
Why do people like Pilla?
You open Pilla on the phone you already carry. You see the next step, read how to do it, take the photo or sign, and move on. The record lands while you work. Pilla checks it against the rules you set and follows up when something needs you.
I hear the same thing from managers: they draw the process once and stop asking all day whether it happened. The team likes it because they can see what good looks like before they start.
“Pilla helps me have a day off knowing that procedures will be followed”
Charles, owner of 11 hospitality sites
When does switching from Whale to Pilla make sense?
- You want Pilla to check the work as it comes in
- You want to draw the process on a canvas and branch it
- You want a photo, a video or a file sitting on the step itself
- You want DMs and group chats next to the work
- You want an API you can call without waiting on Enterprise
- You are happy to keep SOP authoring, quizzes and knowledge search somewhere else
What do you pay for?
| Capability | Pilla | Whale |
|---|---|---|
| What you pay for | Unlimited users, usage based on workflows | Creators billed; members unlimited on paid plans |
| Public price | Starter is £49 a month for 500 processed workflows. Pro is £99 a month for 1,000. | Free Forever. Scale $249 a month billed yearly. Advance $499 a month billed yearly. Enterprise on request. |
| Trial | 14-day free trial of every Pro feature, with no card | 14-day Advance trial, then Forever Free. No card. |
Whale bills the people who write SOPs. Scale includes 3 creators at $249 a month billed yearly. Extra creators are $29 a month on yearly billing. Advance includes 5 creators at $499 a month billed yearly. Members can view, search, ask Alice, comment and complete training. Paid plans claim unlimited members. AI credits reset each month. Full API access is Enterprise. I have left third-party dollar figures off this page.
How long does setup take, and how hard is it?
You can open Pilla the same day. Every new account gets a 14-day trial of Pro, with no card. I usually see a first opening or closing workflow take an afternoon. Whale starts with a 14-day Advance trial, then Forever Free, with no card. SOPs and checklists can go live quickly. Training flows and SSO take a real rollout.
If you move, you rebuild the SOPs on the canvas. Photos and history stay in Whale unless you export them by hand. Run both for a while. Keep SOP authoring, quizzes and knowledge search on Whale or another vendor. I did not build Pilla to do shift scheduling, payroll or HR.
Does the answer change by budget or size?
If you only need the floor to run a process and you want to try something today, start with Pilla. If you need AI SOP capture, training flows and a knowledge base from one vendor, stay with Whale. If money is tight, I publish prices. Whale does too. If you want AI in the run, I would pick Pilla even in a small team.
What is each one used for?
Whale works well for
- Capture an SOP with Step Recorder or a screen recording
- Turn a video, PDF or Word file into a structured SOP
- Alice drafts an SOP or answers from the knowledge base
- Training flows, quizzes and badges for new hires
- Read assignments and policy acknowledgements
- Opening, closing and inspection checklists with photo proof
- CoPilot suggestions inside HubSpot, Salesforce or Gmail
- QR codes on equipment or stations
Pilla works well for
- Opening and closing the team can follow on their phone
- Showing someone how to do a step with writing, a photo or a video
- Collecting photos, video, audio, files and signatures as the work happens
- Letting AI fetch, decide and act while the run is live
- Following up yourself, or letting Pilla follow up
- Talking in DMs and group chats next to the work
- Connecting other software through MCP, API and integrations
- Paying for workflows with as many people as you need
What is Whale designed to do?
Whale holds SOPs, policies and how-tos in one library. You capture a process with a recorder or Alice. You assign the read, the quiz and the checklist. Alice answers from the current card. I would stay on Whale for that SOP and knowledge job.
What is Pilla designed to do?
I built Pilla so you can turn the processes you already know into workflows on a canvas. Your team follows them on a phone, tablet or the web app. Pilla checks completed work and handles the follow-up you configured. You keep judgement, coaching and the awkward calls. I left shift scheduling, payroll and HR out on purpose.
What differences actually matter?
How do they check the work?
On Pilla I put AI fetching, decisions and actions in the run. On Whale a required step, a photo or a quiz does the checking, then a log. Alice can draft the checklist and answer questions about it. I could not find an AI fetch, decision or action step inside a live checklist run.
How do you design the work?
On Pilla you draw a visual canvas with branching and reuse the workflow. On Whale you write a card, nest it in a playbook, or generate a linear checklist from a recording. Recurrence of a checklist is still on their roadmap.
How do you provide guidance?
On Pilla you sit written, photo and video guidance beside each step. On Whale that media lives on the SOP card and on the checklist generated from a recording. Step Recorder returns screenshots, a video and a written guide.
How does the team talk?
On Pilla you get DMs and group chats, including on a workflow. Whale comments sit on the card. Mentions can ping Slack, Teams or email. I could not find DMs or group chat rooms.
How do they connect other software?
Pilla publishes an MCP server, a REST API and integrations. Whale documents a remote MCP server, Zapier, Slack and named connectors. Full API access is Enterprise. Help still gates MCP to Scale and above. Their integrations FAQ says every plan.
What are you paying for?
On Pilla you pay for processed workflows, with unlimited people, and you get a 14-day trial of every Pro feature with no card. Whale bills creators. Members are unlimited on paid plans. Scale starts at $249 a month billed yearly.
Which should you pick?
If I needed AI SOP capture, training flows and a knowledge base from one vendor, I would keep Whale. That suite is a fair reason to stay. If I wanted the work drawn on a canvas and AI acting inside the run, with DMs, I would use Pilla, and I would keep SOP authoring and quizzes somewhere else.
Frequently asked questions
Is Whale an AI work management product?
No. It is AI SOP software. Live pages talk about capturing processes, training flows, quizzes and Alice answering from the knowledge base. I could not find AI fetch, decide or act steps inside a checklist run.
Can staff chat in Whale the way they would in Pilla?
Comments sit on a card. Mentions can ping Slack, Teams or email. I could not find DMs or group chat rooms.
What evidence can a Whale checklist capture?
A checklist step can take a tick and a required photo, with who and when on the run. Advance help lists an electronic signature as proof of completion. Read assignments take an acknowledgement click. I could not find a video, audio, file, rating, number, date or GPS field on a checklist step.
How much does Whale cost compared to Pilla?
Whale publishes prices. Free Forever is $0. Scale is $249 a month billed yearly. Advance is $499 a month billed yearly. Extra creators cost more. Members are unlimited on paid plans. Enterprise is a quote. I do not charge per person. Starter is £49 a month with 500 processed workflows included. Pro is £99 a month with 1,000 included, and adds AI automations inside Pilla. Every new account gets a 14-day trial of every Pro feature, with no card.
Does Whale have an MCP server?
Yes. The integrations page documents a remote MCP server. pricing.md lists it on every plan. Help still says Scale, Advance and Enterprise. Full REST API access is Enterprise.
Does switching to Pilla replace Whale SOP authoring, quizzes or Alice?
No. I did not build Pilla as an SOP knowledge base with quizzes. If you need Step Recorder, training flows and Alice, keep those on Whale or another product.
How long does it take to switch from Whale to Pilla?
You rebuild the SOPs on the canvas. A first workflow usually takes an afternoon. Running both side by side can take days or a couple of weeks, depending on how many SOPs you have. Photos and history stay in Whale unless you move them by hand.
How did you compare Pilla and Whale?
I read Whale public docs on 15 September 2026 and answered the same twelve questions I use on every comparison. I described Pilla as it works today. I left out anything Whale does not publish.
Where did these facts come from?
Whale claims on this page come from their own public docs. Pilla claims come from the current product.
Pilla is AI work management for deskless teams. Try every Pro feature free for 14 days, with no card. Start a free trial or visit Whale.
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